OUR COMMITMENT
“Wendy wasted no time in identifying new markets and clients. She jumped in, understood the opportunity and problem we're solving and got us in front of the right people.”
-Andrew Magliozzi, CEO & Co-Founder, Mainstay
/ FAST
We will find the quickest path to evaluate and validate your new market opportunities.
/ TRANSPARENT
We will work with total transparency and make decisions together.
/ EFFECTIVE
We will give you options on how to scale solutions and revenue potential effectively.
/ HONEST
We will be the first to tell you once our services are no longer needed.
Wendy Erikson, the Managing Director of Adjacent Markets, is a seasoned professional specializing in driving market expansion and fostering strategic partnerships between the education and industry sectors. With over 20 years of experience, Wendy possesses exceptional strategy and execution skills in navigating the dynamic landscapes of education institutions, workforce development organizations and industry.
Successfully sold over $20M in revenue through entrepreneurial initiatives, driving market expansion and partnership development.
Extensive experience in the US, Europe and Latin America, launching products and opening markets for renowned organizations.
Strong network and track record of selling to companies of all sizes.
High-energy, adaptable, results-driven professional with a B.S. in Finance from DePaul University and an M.B.A. from IESE Business School.
Fluent in Spanish, enabling effective communication with diverse stakeholders.
Committed to delivering outstanding results and fostering long-term relationships.